Digital Screen Advertising
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Digital Screen Advertising
Digital Screen is an advertising format that is based on the delivery of digital content through devices such as screens, projectors, touch panels or totems. Generally, these devices are located at the point of sale or in public places, and allow a company to create, manage, distribute, and publish its own content, combining the advantages of digital advertising and more conventional external advertising.
Outdoor digital signage ads are usually located in public places with a lot of traffic. A good example of this is Times Square, where digital advertising occupies the facades of buildings. Other popular locations are bus stations, gas stations, city access points or even the subway.
Digital indoor signage has more options. Here closer contact with the consumer is prioritized through smaller screens with interactive options.
The investment required for such a campaign is less than with external digital advertising, so it's within reach of companies with more modest budgets. According to some experts, this option is more likely to influence the purchase, since the consumer is at the point of sale and therefore in a situation conducive to conversion.
Advantages of Digital Screen Advertising
1. Increases Brand Recall
80% of people who view an outdoor digital display remember the message, so it's an effective format if you're looking for them to stay with you.
2. It's Novel
Digital signage is a spectacular format that is still perceived as something new, even though it has been used for years. That's why it's a fantastic tool for brands looking to stand out from the competition by being cutting edge, up to date, and daring.
3. Get consumer's attention
Compared to conventional outdoor advertising, digital signage has the ability to surprise people and capture their attention. So much so, that people spend up to 60% more time looking at a digital display than a conventional ad.
Outdoor Advert
Billboard Advertising
Bus – Branding
Lamp – Post
Bridge Panel
LED/ Digital advert billboards
Wall Drape
Indoor Advert
Indoor advertising plays a significant role in the OOH advertising scene. Instead of big billboards that target audience in their vehicles, indoor advertising builds a closer relationship with the audience as it is literally ‘closer’ in sight.
Executing an indoor advertising campaign is wise because it is affordable and able to reach the right demographic more precisely. Works effectively for large and small businesses, a well-planned indoor advertising campaign guarantees brand awareness and high Return on Investment (ROI).
At the right place, with the right medium, here are the types of indoor advertising that you can choose for your next OOH advertising campaign.
Hanging Bunting/Banner
Digital Signage
Pillar – Wrap
Lift Door Sticker Wrap
Escalator Advert
Boom Gate
Our Services
Billboard Advertising
Unipole Advertising
Digital Screen Advertising
Vehicle Branding Advertising
Custom Vehicle Advertising
Signage
Marketing Services
Print Services
Our
key clients
if these Brands can trust us so you can
"ADM Outdoor Media Limited is a licensed advertising company that provides professional and standard advertising services; we are well endowed with experienced management team bringing innovations, styles and high technology advantage to give you and your entire industry of advertising a new dimension and particularly outdoor & indoor advert subsection; new innovation in outdoor & indoor advertising. Our resourceful company policy is to give clients opportunities to reach out to their set target in marketing of their product and services, which has made us the fastest growing advertising firm in Africa, as awarded by National Council for Women Society (NCWS).
We are currently partnering with Takushara Nigeria Limited as Technical Partners on administration and management and Advertising Practitioners of Nigeria (APCON) of all the Billboards within Nigeria.
We have testimonials of multinational organizations, large scale businesses, medium scale businesses and government parastatals. We are able to work with your budget to provide you with maximum exposure and huge returns on advertisement investment and improved registration of your brand in the minds of targeted customers. Our adverts also help to instill confidence in the minds of loyal customers of your business as well as prospective client. We have professionals who will interface with you for the success of your business. They include those in business, operations and administration.
ADM Outdoor Media Ltd, is well equipped to provide both indoor and outdoor media across Nigeria, in FCT and the 36 states of the federation with the concepts of cheap and effective results, more so for the reach out mechanism for your company.
For an informal chat about your ideas just give us a call on +234 813 066 7323
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